COMPAC‘s presence at the KBIS 2020 fair was truly a well-rounded experience. This marks the Spanish firm’s fourth consecutive year at the fair, and its participation can be highlighted by two major accomplishments. Firstly, it positioned itself as a leading firm due to the quality of its designs. Secondly, it won an award because of its commitment to sustainability. Undeniably, innovation and sustainability are the two most prized values in the sector today.
KBIS 2020: A fantastic edition for COMPAC
‘At this show, we definitively positioned ourselves as the top firm in the US sector in terms of quality of materials and designs,’ confirms Juan García, COMPAC’s North East Area Manager who attended the benchmark fair for kitchens and bathrooms. ‘Visitors were able to see that we are a firm who is committed to quality over quantity.’
COMPAC’s commitment was on display at the firm’s largest stand to date. Its stand made up 400 m2 of the fair’s main pavilion and was in one of the most prominent positions. ‘It was a stand where, above all else, our products were on display. The products weren’t as visible at past editions, but at KBIS 2020, our stand offered extraordinary visibility. Visitors could see our products before they even entered the stand; this was a great help,’ states Juan García.
COMPAC’s materials at KBIS 2020
The firm has a wide range of celebrated products: from the new Unique Calacatta lines, Gold and Black, to the iconic Ice of Genesis collection, which is the brand’s most popular product in the US. ‘Unique Calacatta’s three lines in both polished and matte finish drew a huge interest, which signals a great year ahead,’ says the brand’s area manager.
Additionally, those weren’t the only developments COMPAC presented at KBIS. They also introduced two new materials: Obsidian and Petra. The first is characterised by its resistance, durability and the fact that it is made from recycled materials. Meanwhile, Petra stands out thanks to its versatility and its 3D manufacturing process, which allows it to be made in limitless textures and shapes. Furthermore, these novelties came hand-in-hand with new designs by the artist, trendsetter and brand ambassador Arik Levy.
Finally, it should be highlighted that the Spanish firm won the SUSTAINABILITY AWARD at this international event. The award recognizes the company’s commitment to sustainability, both when manufacturing its products, and because of the reforestation programme carried out on its properties. As evident: KBIS 2020 was a great experience for COMPAC.